Letting and Estate Agency Growth Services

Social Media Strategy and Management
Search Optimisation

Heat Mapping Analytics

Social Media Strategy and Management

Social media is free to use, and done in the right way you can achieve spectacular results in driving new clients to your business.   This is because most of your clients already use social media, and are ready and willing to be engaged with your business via Facebook, Twitter, LinkedIn or another platform.

Social media is a fantastic leveller – providing the opportunity for a small agency to compete on equal terms with a large national firm.  It’s one of your most powerful assets as a small agent, and costs nothing.  However, getting your strategy right can mean the difference between zero response, and your message going viral.  Your strategy is paramount to maximising your success.  That’s where we can help.

Having built our own successful agency and subsequently started, grown and supported many hundreds of agencies over many years, we understand what it takes to grow and build a successful agency.  Contact us to find out more.

Included in Platinum Package

Search Visibility

When someone wants to sell their house, or rent their property, they often go to Google or Bing to find a list of local agents.  Does your agency appear in that list?  Do you show on the map that shows local agents in their area?  Are you visible on the search engines at all?  This is where we can help.

By working closely with the search engines, making sure you have an optimised website, and engineering your keywords correctly, we can ensure that your business is as visible as it’s possible to be, resulting in more enquiries, leads and clients.  The net effect of this is to drive higher revenue for your business. 

Having built our own successful agency and carried out search optimisation over many years for hundreds of our clients, we know exactly what it takes to move your website from obscurity to maximum visibility.  What’s more, no effort is required on your part. 

Included in Platinum Package

Heat Mapping Analytics

Now you’ve got people to your site, shaping their journey when you’ve worked hard to get them there is paramount.  By understanding which areas of the page or elements are receiving most attention, we are able to use advanced segmenting and filtering to identify the most common areas of attention. 

We can connect search keywords with actual property search behaviour on your site through powerful analytics, then follow up to ensure the vendor, purchaser, landlord or tenant is correctly directed.  To correctly optimise your users journey, heat mapping is another tool that Southcourt Property can help with. 

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